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ga4

All articles tagged with ga4

GA4 Made Analytics Harder: Here's What Actually Changed
Future of Dev

GA4 Made Analytics Harder: Here's What Actually Changed

Universal Analytics had sessions and pageviews. GA4 has events and parameters. Technically better, practically overwhelming. Here's why modern analytics tools collect more data than ever but make fewer decisions easier.

Feb 19, 2026 · 4 min read
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